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INSTAGRAM MARKETING CASE STUDY


CaféLaden Schwyz

Since we started our Instagram Marketing with Pajurama, our café has been full every day. We can clearly see how many new guests are finding us through Instagram.

- Isabel & Reto | CaféLaden Schwyz

Follower Growth

+42%

From 1,030 to 1,461 followers

Reel Highlight

36,000 views

Concept, hook & editing by Pajurama

Average Views

20,000 / month

across reels & posts

Current Performance

19.3k views · 517 interactions

Insights from the last 30 days

Starting point insights

Project start date: February 3rd.

STARTING POINT

Goal: a clear content strategy, more reach, and new regular guests through Instagram. Before starting, reach and reel impact were inconsistent, the posting rhythm irregular, and strong hooks were missing.

  • Inconsistent reach
  • No consistent posting rhythm & lack of hooks
Feed planning & content grid

STRATEGY & SETUP

Implementation with the Instagram Starter Package:

  • Planned posts with feed planning & storytelling
  • Reels with clear hooks, precise editing & timing
  • Ideas for captions & on-reel texts
  • Consistent upload schedule
Reel highlight

CONTENT HIGHLIGHTS

Right at the beginning, a viral reel reached 36,000 views, alongside several reels with thousands of views. In the first 30 days alone, we achieved >40,000 views.

  • Concept, hook & editing fully by Pajurama
  • Snackable reels for maximum watchtime
Current Instagram insights

RESULTS

+431 followers (1,030 → 1,461, ~+42%) in 7 months
Reels and posts (multiple thousands of views, one reel 36k)
Significantly more interactions & profile visits (see insights screenshots)

  • Consistent visibility through regular posting
  • Targeted content inviting guests to the café
Testimonial CaféLaden

TESTIMONIAL

«It’s truly amazing how, with so much sensitivity and freshness, they managed to expand our reach in such a short time that we immediately felt we had reached – and won – new regular customers. With their clear structure and perfect organization, they not only support us well but also introduce us into the process ourselves. Their prices are super fair, the work reliable and professional.»

- Isabel & Reto, CaféLaden Schwyz

Instagram Marketing Prices

Social Media


Instagram Basics Workshop

Monthly Plan

We’re excited to hear from you!


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